With my fellow speakers at Dublin UX 2025
I currently lead design for Workday Financials, focussing on hyper-automation and agentic experiences.
Previously, I’ve applied my craft across banking, gaming, and technology sectors. This versatility allows me to borrow patterns from consumer engagement and apply them to complex business problems.
More so than ever I am inspired by Loewy’s MAYA theory - to sell something surprising, make it familiar; to sell something familiar, make it surprising.
Currently listening to: Deep Water
Currently reading: Small Things like These